Think Design has partnered with Hero MotoCorp’s electric two-wheeler brand VIDA to redesign its website experience. The ...

This is the company’s third campus in the country, after Mumbai and Gurgaon, with plans to add more campuses in Bangalore and ...

In today's rapidly evolving digital world, leveraging the psychological principles in selling techniques has become a crucial ...

According to a study by CNN International Commercial and MTM, 78% of marketers listed improving brand awareness and ...

Articles written by Dr Ambika Prasad Nanda ...

Rakesh Thukral will succeed Warren Fernandez as CEO for Edelman’s operations in Asia Pacific (APAC). Fernandez will be stepping down from the role to pursue a new opportunity and will remain with the ...

This gives the music entertainment company an opportunity to reach more fans and offer artists a streamlined approach to live performances.

Strategic marketing calls for purposeful messaging and 'nudging', shifting from quantity to quality, says Doceree's founder ...

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Apple has launched a new film for the MacBook Pro, powered by the M4 family of chips. The film from TBWA\Media Arts Lab Los Angeles and director Megaforce showcases the chip’s performance and ...

In today’s digital landscape, personal branding has become a vital element for executives across all sectors. Business leaders are increasingly viewed as representatives of their companies, with their ...

Earlier this year, FCB/SIX India made several other senior appointments to support its growth plans. In March, Chinmay ...