Big changes: Southwest Airlines elite status will soon be more important for frequent flyers
Southwest will add seat selection and premium seats to its planes in 2026. This makes Southwest A-List and A-List Preferred ...
Southwest Airlines stock jumps 10% as investors embrace turnaround plan
The changes come two days after Elliott threatened to call a special meeting as it tries to push CEO Bob Jordan out.
Southwest Airlines keeping free checked bags policy amid major changes
Southwest Airlines officials on Thursday explained plans to remodel the airline to change with consumer tastes, as they seek ...
Southwest Airlines to outline strategy to fix its profitability problem
Southwest Airlines will lay out a strategy on Thursday to turn around its business and restore profit margins to pre-pandemic ...
Southwest Airlines spells out changes designed to boost profit and fend off a hedge fund
Southwest Airlines executives have unveiled their vision for turning the carrier into an airline gives passengers assigned ...
Southwest Airlines changes to come with 'difficult decisions,' exec says
This is a pivotal moment in the history of Southwest Airlines — and that could make for some "difficult decisions," an exec ...