Former Dentsu CEO Wendy Clark on principle-based buying, agencies and AI and the evolution of the agency holding company ...

IRIS.TV will remain independent, and Viant will push CTV platforms to adopt its IRIS ID to provide contextual signals beyond ...

JMP Securities analyst Andrew Boone raised the firm’s price target on Viant (DSP) to $17 from $12 and keeps an Outperform ...

When demand-side platform Viant looked to demonstrate how its new AI assistant can craft media strategies for programmatic ...

News in brief: Viant Technology acquires IRIS.TV, The Guardian to halt X content posting, and Alliant sold to private equity.

Fintel reports that on November 13, 2024, Canaccord Genuity upgraded their outlook for Viant Technology (NasdaqGS:DSP) from ...