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India’s entertainment future: Digital leads, live events rise and ...
Oct 10, 2024 · India’s media and entertainment industry is heading for some big changes, with digital platforms set to lead the way. By 2024, digital media is expected to surpass TV as the top segment in the ...
One Club For Creativity Hosts Successful Portfolio Night 2024
View Gallery. One Club For Creativity Hosts Successful Portfolio Night 2024. (Anti-clockwise; starting from bottom left) Hemant Shringy of FCB Ulka, Aalap Desai of tgthr, Josy Paul of BBDO, Sindhu ...
AI-Powered Marketing: Unlocking new frontiers of authenticity …
Oct 10, 2024 · Leveraging Gen AI will reduce TATs, create customer delight, and can potentially amplify business outcomes. Moreover, AI-powered chatbots and virtual assistants are helping resolve basic customer ...
Sony Pictures Entertainment appoints Ravi Ahuja as new CEO
Oct 1, 2024 · Sony Group Corporation and Sony Pictures Entertainment (SPE) have announced that SPE Chairman and CEO Tony Vinciquerra will step down from his role as SPE CEO, and that Ravi Ahuja, SPE’s current ...
Mary Kom and Sunil Chhetri named brand ambassadors of …
by e4m Staff Published: Oct 3, 2024 3:52 PM |4 min read. Utkarsh Small Finance Bank Limited (Utkarsh SFB), provider of banking and financial services, announced on-boarding boxer Mary Kom and ...
DPOs to seek MIB intervention over live TV channel streaming on …
Oct 9, 2024 · Distribution Platform Operators (DPOs) are set to approach the Ministry of Information and Broadcasting, urging an advisory that would prevent OTT platforms from streaming live TV channels ...
Adobe brings web app for creator protection & attribution
by e4m Staff Published: Oct 9, 2024 10:41 AM |2 min read. Adobe has announced a new free web app, Adobe Content Authenticity, designed to help creators protect and receive attribution for their ...
The next 250 million - Criteo’s CMO on India’s digital surge and …
Oct 9, 2024 · McCarthy notes that India is a prime market for Criteo’s retail media offerings, remarking, “India is the fastest-growing retail media market in APAC for Criteo,” McCarthy shares. “When we ...
‘Cleartrip focusing on emotional connections, stories instead of …
Oct 4, 2024 · We focus on emotional connections and relatable stories instead of just promoting offers. This campaign taps into the real feelings of burnout and stress, which helps us stand out in a crowded ...